Social media marketing tools are powerful methods for promoting any type of business. Your customers are already interacting with the market through social media. If you do not communicate directly with your audience on these ultra-used communication channels Facebook, Instagram, Youtube, Waze, LinkedIn or Pinterest, you can lose the game! Social media marketing can bring remarkable success to your business with limited resources.
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“Influence is NOT Popularity!” – Brian Solis
SMM is a form of digital marketing that involves creating and distributing content on social media networks in order to achieve marketing, sales and branding goals.
social media audit
channels
performance
ideal patient avatar
market segmentation
behavior
mission statement
goals
strategies
KPI`s
define
measuring
content management
the story & avatar
text, photo, video
analyze, optimize
monitoring
development
We audit your social media activity, communication channels and how to implement SMM campaigns. We develop what works, we improve what does not.
mainly, we want to know:
- on which services are you active?
- how are your ccounts configured and optimized?
- Which channels / actions bring best return?
- the performance of your profiles, compared to competition.
To be successful in your social media campaigns, we start with your patient profile. If we know your patients, we maximise the chances of developing successful campaigns. We create targeted, consistent and coherent content. We make sure we measure the effectiveness of your SSM campaigns every time. Depending on how the metrics evolve, we adapt the campaign to improve results.